Using AI? You don’t know what you’re doing.

“Wow!” 

“Awesome!”

“Amazing!”

The toys are out of the cupboard and luring the unwary into a fun new playroom with promises of the miraculous – the chance to have new talents bestowed upon you by new toys.

“Just look at what it can do, OMG!”

Books, essays, ads, emails, articles, on-demand. “I can be a writer!”

All kinds of visual fakery delivered in a flash. 

“I’m a designer, retoucher, illustrator.”

Yet they don’t know what they’re doing.

“You’ve got to work with it,” they implore the cynics, the humanitarians, the Luddites. “You need to learn this or you’ll get left behind.”

“It’s here to help,” they lie.

But genuine creatives know that genuine, original creativity doesn’t require leaning on machines. Never has. Never will. It comes from within. 

But now those without the talent want a seat at the fun table. “Look at me, look at what (A) I can write. Look at what (A) I can design.

Yet they don’t know what they’re doing.

All it takes is a pompt, a prom (I think they mean prompt) and whoosh, you can be a designer. A copywriter. An author. An artist. A retoucher, illustrator, photographer. You can invade the realms of the gifted and those committed to learning a craft by hitching a ride on the shoulders of machines developed by the faceless.

None of whom know what they’re doing.

Here’s what they’re doing.

They’re creating and feeding an entity that’s beyond their comprehension.

They’re encouraging people to feed information about their own and their clients’ businesses with zero knowledge of what that machine is going to do with that information – after all, since when did AI sign an NDA?

They’re destroying the role of humanity in learning and creativity.

They’re taking away the livelihoods of people who do know what they’re doing, causing creatives of all persuasions to now question if their talent is worth anything anymore.

They’re putting the future of language in the hands of people who don’t care about accurate spelling or stringing coherent sentences together – “Just look how fast it is, man!”

They’re saying to kids, why bother learning and writing essays and designing art and experimenting and discovering and experiencing the real world joy (and toil) of creating and expressing what’s inside of you. Here’s a thing that will spew out stuff for you, like bile from a neverending intestine.

So, everyone’s who’s developing oh so clever AI-driven apps that are replacing talented human labour, and everyone who’s peddling prompts for CheatGPT (that stands for Generic Pilfered Trash, right?) that override human creativity, and everyone who can’t stop talking about AI and slashing bottom line costs by replacing human talent with bot fakery, here’s what you’re doing:

You and your AI are ripping apart creativity. 

You and your AI are dismantling humanity.

Worse still, as many of AI’s creators openly admit, your beloved AI is threatening to destroy everyone.